Liverpool (North West) Based Events Industry Leaders – Pennine Events Announce 2 Mega Contracts for 2023 UCI Cycling World Championships
Big cycling win
After decades of successfully delivering major elite cycling competitions such as The Tour de France, Tour of Britain and Tour de Yorkshire, Liverpool Based Pennine Events celebrates 20th Anniversary by teaming up with partners GEM Events and with two multi-million contracts.
With only 5 months to go, the countdown to the world’s biggest cycling event begins for the team at Pennine Events to deliver 2 major events at the 2023 UCI Cycling World Championships in Scotland in August.
Organisers of the annual Liverpool Chester Liverpool (LCL) Bike Ride, Pennine Events are ecstatic to celebrate the 30th year of the bike ride on 2nd July 2023. The team behind the LCL Bike Ride have not one, but two major events and are looking forward to also delivering the world’s biggest cycling event and creating a lasting legacy for Scotland, as the country prepares to host more than 2,000 elite cyclists and para-cyclists from over 100 countries in five months’ time.
The industry leading Pennine Events have joined forces with preeminent partners GEM Events to create a team with extensive breadth and depth of experience like no other, to deliver a world class experience for everyone competing and spectating at the 2023 UCI Para-Cycling and Time Trials at this year’s World Championships.
As the world faces a climate crisis, one of the key reasons for the partnership is to advocate sustainability through their prominent positioning within the events industry, where the bike can play a crucial role as a vehicle for change. And what better way than through a responsible, innovative global event aiming to be a model for the future, 2023 Cycling World Championships. Pennine Events & GEM Events aims to accelerate the change in behaviour and mindset towards a cleaner and more inclusive future and aim to work with partners who can deliver actions and innovations that contribute towards Scotland’s net-zero emissions goals.
Alissa Koopal, CEO of Pennine Events said: “As an SME based in the North-west of England, operating for 20 years amidst a constantly challenging and dynamic events industry, it is a true example of entrepreneurship, leadership, and creative business management. It is exemplar how our small business made it through the Covid19 pandemic where events were on hold for over a year and decimated the industry. But, with sheer grit and dedication, we have come back with a bang and a world-class team; bringing together an unrivalled level of knowledge and experience in live events. We are ecstatic to play a part in uniting the cycling world and want to deliver a vibrant, inspiring and all-inclusive event for everyone through the power of the bike.”
Pennine Events have a proud history and expertise of delivering world-class major events and look forward to the 2023 UCI Cycling World Championships, which are set to create a lasting legacy on the local communities, country and the world!
We Guide. We Create. We Deliver. #WeArePennineEvents.
More information and list of events can be found on their website https://www.pennineevents.co.uk/
Pennine Events Ltd From the Tour de France (twice!) to Walking with Giants, from major light festivals and fireworks shows from some of the UK’s most iconic locations, through to mass participation charitable trials raising hundreds of thousands through their supporters, from Tour of Britain, Pedal for Scotland, UCI Cycling World Championships and other top level cycling spectaculars through to brand activation & roadshows, from Clippers and Tall ships races to working with military ships, awards shows & conferences, mega music festivals, football parades and adrenaline inducing ‘ironman type’ bespoke challenges – the Pennine Events team has done it all and continuous to push the boundaries to create, guide and deliver once-in-a-lifetime experiences on behalf of major national and international clients and working relationships with many of our countries Local Authorities. • Website – www.pennineevents.co.uk • Facebook - www.facebook.com/PennineEvents • Twitter – www.twitter.com/pennineevents • Instagram - www.instagram.com/wearepennineevents/ • LinkedIn - https://uk.linkedin.com/company/pennine-events UCI 2023 Cycling World Championships The world's greatest riders will get together in Glasgow and across Scotland to compete at the highest level, make history, and show the world the power of the bike. • Dates – 3rd to 13th August 2023 • Website – www.cyclingworldchamps.com • Facebook - https://www.facebook.com/cyclingworldchamps/ • Twitter – https://twitter.com/cyclingworlds • Instagram - https://www.instagram.com/uci_cyclingworlds/ • LinkedIn - https://www.linkedin.com/company/cyclingworlds/ Liverpool Chester Liverpool (LCL) Bike Ride The Liverpool-Chester-Liverpool bike ride is a non-competitive ride for all abilities and levels with the unique opportunity to ride traffic free through the Queensway tunnel. The event is in its 30th consecutive year. The routes ranges from a 5M family tunnel ride, through to a 100M sportive. It promotes wellbeing, community engagement and healthy living through cycling. Riders have included stardust such as Beth Tweddle and Rik Waddon. • Website - www.liverpoolchesterliverpool.com • Facebook - https://www.facebook.com/liverpoolchester • Instagram - https://www.instagram.com/lclbikeride/ • Twitter - https://twitter.com/LCLBikeRide